Do listicles still work in the age of AI? You bet they do. The listicle – part article, part numbered list – was once dismissed as a content formula for…
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AI content marketing looks very different from content marketing of a decade a go. If you're playing by the same rules, you're already losing. AI has made it free and...
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Bad AI writing isn’t AI’s fault. It’s yours. Without a process, you get mush. With this process (Architect, Engineer, Carpenter, Inspector) you get speed and voice.
A thought leader is someone who has become so known for their expertise in a particular area, they’re synonymous with it. In other words, they no longer have to go…